Build wealth
while you shop.

Ladies, we work hard, right? We juggle. And we care for others, usually before ourselves. Yet we’re set to end up with 25-28% less cash in our superannuation than men. (WTAF ?) No matter your age, life stage or wage, we’re here to close the wealth gap for women, one tap at a time.

As featured in

Vogue Australia Future Innovator of the Year 2025 Winner

Global DEIB Product Innovation

The Sunday Telegraph Magazine

Channel 7 nightly news

So, how does it work?

We help you make non-concessional contributions to any super fund.

1.
Securely link your bank account to calculate your round ups.

2.
Shop as usual in store or online. Round up to the nearest $1 or $2.

3.
Partner brands will also gift a % of your spend back to you.

4.
We sweep this spare change into your super. Small savings can = a big difference.

5.
Plus learn about super, a few fun minutes at a time.

Here’s what employers and women are saying

Why get super mad? Get super even.

Why get super mad? Get super even.

We’re changing the conversation around women’s wealth.

Yep, as women the odds are stacked against us. We can’t change the patriarchy overnight. But we can reframe how women build their wealth for retirement - a distant prospect for many, but one we can work towards every day. Any job, any wage, any age.
Join our community as we help turn women’s buying power into true financial independence.

Lucy Kough,
Founder Tap the Gap.

FAQs and support

OUR PARTNERS